Wednesday, April 29, 2015

Viva La Viva Fresh!


Our friends over at Full Tilt Marketing worked really hard to put together a first of it's kind; an international produce expo showcasing the unique growing region and produce from Texas, Southwest and Mexico. Hosted by the Texas International Produce Association, it was attended by over 900 people and had 140 exhibitors! Viva Fresh Produce Expo consisted of 1 full day of educational seminars, as well as a separate day for the keynote session and exhibitor floor. The seminars focused on the produce that comes across the border, the unique features of produce from this region, social responsibility of companies, and the use of southwestern produce to promote healthy eating in consumers.

We had the amazing privilege of branding the event ranging from logo design, direct mail pieces, email newsletters, banners, cellphone charging station, merchandise, trade show displays, all the way to website design. After the high success of the event, and after seeing all of our designed materials in action, this truly was a classic case of hard work paying off!












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